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Community Engagement

Employee Giving

Over the past year, RAI and its subsidiaries have developed a multi-year strategic plan to improve employee engagement, through giving and volunteerism, in the communities in which they work and live.

EMPLOYEE-DIRECTED GIVING

RAI encourages employees to contribute time, talent and funds to community and non-profit organizations that matter most to them. Employees of RAI and its subsidiaries are able to direct foundation and corporate funds through four specific programs:

  • The Reynolds American Foundation matches employee gifts to any nonprofit organizations or institutions of higher learning of their choice, up to $7,000 per employee per year.
  • Every employee contribution to United Way is matched by the Reynolds American Foundation.
  • Employees may award a $500 grant to a nonprofit organization when they present the Right Decisions Right Now: Be Tobacco Free program. Employees can present the program, thus awarding grants, to an unlimited number of eligible non-profit organizations.
  • When eligible employees make a qualifying contribution to the RAI Political Action Committee (PAC), a contribution is made to a charity of their choice from the PAC.

EMPLOYEE VOLUNTEERISM

Employees of RAI and its subsidiaries are known throughout the communities where they work and live for their contributions of time and talent. Often, nonprofit organizations call upon RAI when seeking to fill leadership and board of director positions. RAI encourages employees to give of their time by spending up to an hour weekly of paid time off to volunteer in schools and to participate annually with colleagues in the United Way Day of Caring.